10 Best Tools to Find Trending Topics

Want to know what’s hot right now? Finding trending topics can be a challenge. There’s a lot of noise out there. This article lists 10 tools to help you discover what people are talking about. Let’s get started.

Feature Comparison Table

1. Google Trends: Your Free Ticket to Trending Topics

Ever wonder what everyone’s searching for online? Google Trends is your free answer! It’s a powerful tool from Google itself that helps you see what topics are hot and what’s fading. Here’s how Google Trends can be your secret weapon for finding trending topics:

• See Search Volume Over Time: Track how often a specific topic is searched for, giving you a clear picture of its popularity over days, months, or even years. This helps you identify rising trends before they explode.
• Compare Related Searches: Discover what other topics people are searching for alongside your main topic. This can spark fresh content ideas and help you tailor your content to what people are truly interested in.
• Explore Local Trends: See what’s trending in specific regions or countries. This is perfect for businesses or creators with a local audience.

With Google Trends, you can stay ahead of the curve and craft content that resonates with your audience. It’s a free and easy-to-use tool that’s perfect for anyone looking to tap into the latest online trends.

2. Exploding Topics: Your Early Warning System for Trends

Want to be the first to know what’s next big? Exploding Topics is your go-to tool. This platform scours the web to find topics that are gaining traction before they blow up. Here’s how it can supercharge your content strategy:

• Discover Emerging Trends: Exploding Topics identifies topics that are starting to gain momentum, giving you a head start on creating content that will resonate with your audience.
• Explore Trending Categories: Choose from a wide range of categories to find topics that align with your niche. Whether it’s tech, health, or entertainment, Exploding Topics has you covered.
• Get Content Ideas: Need inspiration for your next blog post or social media campaign? Exploding Topics suggests related topics and keywords to help you brainstorm fresh ideas.

By using Exploding Topics, you can position yourself as a trendsetter and create content that stands out from the crowd.

3. BuzzSumo: Uncover What’s Really Resonating

BuzzSumo is your tool for finding content that’s already making waves. It helps you discover what type of content is performing best on social media and other platforms. Here’s how:

• Analyze Top Performing Content: See what content is being shared widely on different social media platforms. This helps you understand what your audience connects with.
• Identify Influencers: Find key influencers in your niche who can help amplify your content’s reach. BuzzSumo makes it easy to connect with people who have a strong following.
• Track Your Competitors: See what content your competitors are sharing and what’s working for them. This can help you identify opportunities to create even better content.

By using BuzzSumo, you can create content that people actually want to share and engage with.

4. Trend Hunter: Spot Future Trends

Trend Hunter is a treasure trove of innovative ideas and emerging trends. It’s a platform that helps you look beyond the horizon and see what’s coming next. Here’s how:

• Discover Global Trends: Trend Hunter scours the world to find innovative products, services, and concepts. You’ll get a glimpse into the future of various industries.
• Explore Trend Reports: Dive deep into specific trends with detailed reports that analyze their impact and potential.
• Find Inspiration: Whether you’re a designer, marketer, or entrepreneur, Trend Hunter can spark your creativity and help you develop groundbreaking ideas.

By using Trend Hunter, you can position your business or ideas at the forefront of innovation.

5. Trends.co: Explore Trending Topics & Insights (Free Version Available)

While Trends.co offers paid plans with more features, its free version still provides valuable resources for discovering trending topics. Here’s how it can be helpful:

• Free Trend Reports: Access a library of reports analyzing current trends across various industries. Understand what topics people are interested in.
• Community Discussions: Engage in discussions with other users about trending topics and content creation strategies. Share your own ideas and learn from others.
• Explore Popular Topics: Discover trending topics across different categories, potentially sparking new content ideas for your niche.

With Trends.co, even the free version can be a useful tool for staying informed about current trends and finding inspiration for your content.

6. Ahrefs Content Explorer: Uncover Top-Performing Content

Ahrefs Content Explorer helps you discover top-performing content in your niche.. It helps you analyze what’s working well and identify opportunities for your own content. Here’s how:

• Discover Popular Content: Find out which articles, videos, and other content formats are generating the most shares, backlinks, and traffic.
• Analyze Competitors: See what content your competitors are creating and how it’s performing. This can help you identify gaps in your content strategy.
• Identify Keyword Opportunities: Find relevant keywords and topics that are driving traffic to your competitors’ content.
• Build Backlinks: Find opportunities to build backlinks to your content by analyzing who’s linking to your competitors.

Ahrefs Content Explorer can be a game-changer for improving your content marketing strategy and driving organic traffic to your website.

Note: Ahrefs is a paid tool.

7. Twitter: Tap into Real-Time Conversations

Twitter is more than just a social media platform; it’s a real-time pulse of what people are talking about. Here’s how to leverage it for trend discovery:

• Explore Trending Topics: Twitter’s trending section showcases what’s popular right now. This is a great way to stay updated on breaking news and emerging trends.
• Monitor Relevant Hashtags: Follow specific hashtags related to your niche to join conversations and discover what people are interested in.
• Engage with Your Audience: Interact with users to understand their needs and preferences. This helps you discover what they’re interested in. By using Twitter effectively, you can identify emerging trends early on and participate in relevant conversations.

8. YouTube: Discover Visual Trends

YouTube is a goldmine for discovering what’s trending in video format. It’s a platform where you can see what kind of content is resonating with viewers on a massive scale. Here’s how to leverage it:

• Check Trending Page: YouTube’s trending page showcases popular videos across various categories. This is a quick way to see what’s capturing viewers’ attention.
• Analyze Popular Channels: Study successful channels in your niche to understand what type of content performs well. Look at their video formats, topics, and engagement metrics.
• Utilize YouTube Search: Search for specific keywords or topics to find popular videos and related suggestions. This can help you identify trending subtopics.
• Engage with Comments: Pay attention to viewer comments to understand what people like and dislike about videos. This can help you refine your content ideas.

By understanding YouTube trends, you can create engaging videos that attract a wider audience and increase your channel’s visibility.

9. Feedly: Curate Your News Feed for Trending Topics

Feedly is a news aggregator that helps you stay updated on topics you care about. While it might not directly pinpoint trending topics like some other tools, it can indirectly help you identify emerging trends. Here’s how:

• Create Custom Feeds: Follow specific publications, blogs, and websites related to your interests. This allows you to stay informed about the latest developments in your niche.
• Discover New Sources: Feedly suggests relevant publications based on your reading habits. This can introduce you to new voices and perspectives.
• Identify Recurring Themes: By following multiple sources, you might notice recurring themes or topics gaining popularity. This can help you spot early signs of potential trends.

While Feedly isn’t a dedicated trend-tracking tool, it can be a valuable resource for staying informed about your industry and potentially identifying emerging trends.

10. Podcast Notes: A Different Approach to Trend Discovery

Podcast Notes is primarily a tool for managing and organizing podcast content. While it doesn’t directly focus on trend identification, it can indirectly contribute to trend discovery. Here’s how:

• Identify Popular Podcast Topics: By analyzing the podcasts you subscribe to, you can identify recurring themes and topics that are popular within your niche.
• Discover Expert Opinions: Podcasts often feature experts discussing their fields. Paying attention to their insights can help you stay updated on industry trends.
• Uncover Emerging Topics: Sometimes, podcasters will discuss new and emerging topics before they become mainstream.

While not a dedicated trend-tracking tool, Podcast Notes can complement other tools by providing a unique perspective on trending topics within your industry.

Conclusion :

Finding trending topics doesn’t have to be a guessing game. With the right tools, you can discover what’s hot and stay ahead of the curve. We’ve covered a range of platforms, from the established Google Trends to newer options like Exploding Topics.

Different tools work best for different people. Experiment with these platforms to find your favorites. By using these tools and analyzing the data, you can improve your content strategy and connect with your audience. By consistently using these tools and analyzing the data, you can refine your content strategy and create content that resonates with your audience.

So, what are you waiting for? Start exploring these tools and unlock the power of trending topics!

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